OLADEJO AJIBOLA

Brand Identity and Graphic Designer

Lagos, NG.

About

Highly creative and strategic Brand Identity & Graphic Designer with over 3 years of experience, specializing in translating complex business challenges into compelling visual solutions. Proven ability to elevate brand recognition and drive measurable results for over 10 diverse brands through comprehensive graphic and brand design, from concept to execution. Adept at leveraging design expertise to enhance visual appeal, streamline production, and significantly improve customer engagement across digital and print platforms.

Work

Manzaj Group

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Brand Identity Designer

Lagos, Lagos State, Nigeria

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Summary

Led visual branding initiatives for Manzaj Group and its sub-brands, enhancing brand recognition and consistency across all communication channels.

Highlights

Spearheaded visual branding initiatives for Manzaj Group and its sub-brands (Interiors & Short-let), significantly heightening brand recognition within target markets.

Developed consistent logo systems and comprehensive brand guidelines, leading to substantially improved brand consistency across all communication channels.

Designed cohesive color palettes, typography, and identity assets, significantly enhancing the company's overall visual appeal and brand coherence.

Directed the visual rollout for short-let properties and signage, optimizing customer experience and brand perception.

Produced impactful marketing collateral, including flyers, social media posts, and pitch decks, to support diverse campaigns.

Novars Group

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Lead Designer

Lagos, Lagos State, Nigeria

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Summary

Led design projects from concept to completion, mentored junior designers, and optimized design processes to ensure high-quality, efficient outcomes.

Highlights

Led complex design projects from concept to completion, consistently ensuring timely delivery of high-quality, impactful creative solutions.

Mentored and developed junior Graphic Designers, enhancing team competence and fostering expertise in design principles and software.

Generated innovative design concepts that modernized the company's visual identity, significantly increasing market differentiation and competitive advantage.

Managed and maintained up-to-date design software and tools, optimizing team workflow and boosting overall design efficiency.

Established and managed a robust design process, enhancing design quality and significantly improving workflow efficiency.

Mediabistro

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Brand Designer

Lagos, Lagos State, Nigeria

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Summary

Spearheaded the end-to-end design and launch of MediaBistro's brand identity, elevating brand recognition and optimizing production timelines.

Highlights

Spearheaded the end-to-end design and successful launch of a compelling brand identity for MediaBistro and its subsidiaries, dramatically elevating brand recognition across all digital platforms through comprehensive logo and asset development.

Streamlined brand deliverables for print and digital applications, resulting in markedly improved production timelines and significantly minimized revision requests, boosting overall production efficiency.

Collaborated cross-functionally with the marketing team to enhance campaign visuals, ensuring brand consistency and impact.

Enhanced MediaBistro's online presence and engagement by implementing strategic visual storytelling initiatives.

Volunteer

Graphic Designer

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Klassik Empire

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Designed promotional materials and contributed to social media growth for Klassik Empire, ensuring brand consistency and high-quality output.

Highlights

Developed eye-catching promotional materials for new shows, ensuring alignment with brand identity and generating significant audience engagement.

Collaborated effectively with external partners, including printers, to ensure high-quality and timely production of print materials.

Executed all assigned design tasks with precision and meticulous attention to detail, ensuring high functionality and quality in every project.

Contributed significantly to the brand's rapid growth, increasing social media following by 100% from 5,000 to 10,000 within two months through compelling visual content.

Facilitated cross-functional collaboration by actively soliciting and integrating feedback from various teams, ensuring stakeholder satisfaction with final design outputs.

Education

Adeseun Ogundoyin Polytechnic Eruwa

Eruwa, Oyo State, Nigeria
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Diploma Mass Communication Grade:

Certificates

Photoshop Made Easier

Online Course Provider

King Design Masterclass (KDMC)

King Design Masterclass

D4P (Branding)

D4P

Skills

Design Software

Adobe Photoshop, Adobe Illustrator, Adobe InDesign, CorelDRAW, Figma.

Design Principles & Concepts

Brand Identity, Graphic Design, Logo Design, Typography, Color Theory, Layout Design, Visual Storytelling, Campaign Visuals.

Project & Process Management

Project Leadership, Design Process Management, Quality Assurance, Timely Delivery, Workflow Optimization, Production Timelines.

Collaboration & Communication

Teamwork, Cross-functional Collaboration, Stakeholder Management, Feedback Integration, External Partner Collaboration.

Marketing & Branding Strategy

Branding, Marketing Campaigns, Social Media Growth, Market Differentiation, Brand Recognition, Visual Rollout, Advertising Campaign Designs.

Detail Orientation

Attention to Detail, Precision, Functionality.

Industry Knowledge

Industry Trends.

Interests

Design & Marketing

Branding, Marketing, Advertising Campaign Designs.